Freelance B2B case study writer

I’m on a mission to make B2B case studies less boring, more rip-roaring

Hi, I’m Jody. Ex-project manager and lifelong word nerd turned freelance B2B case study writer.

After spending 12 years translating tech-talk into layperson terms as a project manager, I switched to writing full-time.

And soon discovered I have a knack for writing case studies.

After realising—

(a) many B2B marketers want case studies but don’t have the time/resources to create them

(b) there’s a lot of sadly limp B2B case studies out there

…my mission became clear.

I set up Ace Case Studies to deliver stronger, sparkier, sales-driving case studies to B2B businesses. Done for you, without faff or hand-holding.

From software makers to scientists.

Insurers to IT managers.

Lawyers to larvae worm growers.

The best thing about being a case study writer?

Getting to indulge my nosiness—ahem—interest in interviewing all sorts of people.

Whoever I’m interviewing, I draw on my tried-and-tested questions to dig out the juicy real-life details and quotes that animate a case study.

Here are a few of the organisations I’ve interviewed for case studies:

Away from work, you’ll usually find me indulging in one or more of the below…